Founded in 1995 by Hayato Takasu, Sunshine+Cloud draws inspiration from the surf and beach spirit of Shonan, near Tokyo. “When I arrived at Honolulu airport, a sign reading HONOLULU TIME caught my eye. From that moment, our first T-shirt was born,” recalls its founder. Since then, the brand has combined humor, color, and simplicity with Japanese craftsmanship, creating high-quality pieces that radiate positivity and bring people together.